To place his first advertisement in Avenue Magazine Calgary.
We set up a meeting with Joel Gwillim and RedPoint Media in Calgary over Lunch at Teatro Ristorante. We discussed the advertisement and viewership numbers and Joel agreed to a placement buy with RedPoint Media to run an advertisement in Avenue Magazine for 3 consecutive months. Joel committed to Session 1 Media for the Ad Creative.
The ad shoot location was in a spectacular high rise condo overlooking downtown Calgary. We hired a male and female model, wardrobe, hair and make up, and a professional photographer. The ad was also printed on a 2 sided 5″x7″ card for a handout at Joel Gwillims booth at the annual Lilac Festival held on 4th Street SW Calgary.